Tuesday, 6 November 2018

The News


Online - the guardian and mail websites
Social - Twitter, Instagram and Facebook
Participatory - people’s comments

45 marks 20% of overall mark

Newspapers have been around since mid 17th century (probably earlier in various forms)
Until the 20th century (and the introduction of audio Visual broadcasting-radio/pathé news) newspapers were the primary means of bringing news to the public. Unlike news broadcasting, newspapers do not have to be impartial - they are allowed to show their political bias. They are largely self regulating. They have a regulating body - IPSO (largely self regulating.

The Markets =
Popular- The Sun, The Mirror, The People and The Star
Mid market- Daily Mail, The Mail, Metero and Daily Express
Quality- The Daily Telegraph, The guardian, The Times

Differences between Tabloids and Broadsheets 
Tabloid =
More pictures
Bold titles / big fonts
Extra bold titles
Lots of pictures
Pun Esk titles
No information
Aiming at lower social groups (C2, D and E)

Broadsheet =
Larger in size
Smaller font
More info
Bigger prize
More in depth
One main image
Bold title
More value for money
Upper class
Adverts targeting main audience  



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